What do you get when you bring a meme into the real world? A great pair of sneakers, apparently. adidas has translated the iconic Homer “backing into the bushes” gif into some legendary kicks. The…
Adidas
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adidas Switch FWD Running Shoe
adidas’ design program has been futuristic to say the least. Case in point: the new Switch FWD. This otherworldly running shoe boasts an EVA midsole that features “purpose-built voids that compress and expand under pressure.”…
Adidas Y-3 Terrex Swift R3 GTX
Hiking probably isn’t the first activity that you think of when you hear the name Adidas. Time to change that. The Adidas Y-3 Terrex Swift R3 GTX is a hiking shoe that’s stylish, comfortable, and…
FeaturesStyle
The Best Men’s Summer Shoes
It’s rare that you’ll find me in anything with laces from May to September. It’s just not my gig. I don’t want to be high maintenance about it, but I’m not going to waste even…
Style
Adidas and Gucci Team Up on a New Collaboration
While collaborations may be the future of fashion, it doesn’t have to feel stale or lazy. Take Gucci x Adidas for example. This capsule collection, with a self-described “nostalgia-driven ethos”, has bits of each brand…
FeaturesStyle
The Best Bucket Hats for Summer 2022
There were many things I loved about the ’90s. Acerbic sitcoms about New Yorkers. Space Jam. Dr. Pepper chapstick. But a trend I’m more than happy about is the return of the bucket hat. Yes,…
Style
Pharrell x Adidas HU NMD S1 RYAT Shoes
Legendary artist and possible vampire (I mean, seriously, this guy doesn’t age) Pharrell has once again partnered with Adidas on a new shoe, the HU NMD S1 Ryat. While it may look like a license…
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The Best Socks for Men in 2022
The humble sock. Often one of the first things we put on in the morning and one of the last items to be replaced in our wardrobe. Unless there’s a hole in the toe or…
GearStyle
Steal: Up to 50% Off Sale Items during the adidas Fall Sale
There are quite a few great fall sales that have already kicked off–one look at the newly revamped Steals section is all that it takes to confirm that. But there aren’t many as impressive as…
Style
Adidas Releases 3D-Printed 4DFWD Pulse
A few months back we covered the innovative Adidas 4DFWD release, a unique 3D-printed running shoe. And now the famous footwear brand has tweaked the original design with a new line of 3D-printed sneakers. The…
Gear
Adidas Reveals 3D-Printed Eyewear
The world of sportswear seems to have fully embraced 3D printing technology. From 3D-printed bikes to next-generation footwear, these production improvements allow sports brands to custom mold impressive new gear. Adidas, which recently released their…
GearMisc
Adidas Announces the ‘4DFWD’ 3D-Printed Running Shoe
Earlier this week, Adidas announced the latest addition to its 4D line of sneakers: the 4DFWD (pronounced “4D forward”). The 4DFWD is just the most recent innovation from the sneaker brand and features a trippy…
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adidas Terrex Free Hiker Parley Hiking Shoes
While we will always love the three stripes for their contributions to the world of sneakers as a whole, adidas has done a lot more than just change the shoes we wear on the court…
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The Latest adidas Stan Smith Is Made With Mushroom Leather
There are plenty of legendary sneakers that have graced the pages of Cool Material over the years from the Chucks, Roshe Runs, Jack Purcells, Cortez and the like, but there’s a part of us that…
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adidas Stan Smith Primegreen Limited Edition Spikeless Golf Shoes
While there are most certainly plenty of legendary sneakers that have been laced to our feet and stored in our closets, there are significantly less options that have captured public attention and undergone revamps, upgrades…