MSCHF recently set the internet ablaze with the release of their outlandish Big Red Boots. The tech and style brand’s latest project is Hot Chat 3000, an AOL-style chat service that uses AI technology. The service pairs users based on “hotness,” chatters submit a photo of themselves and are ranked on a scale of 1 to 10 with 10 being the hottest. Depending on where they land, chatters can only be connected with users of the same hotness. The chat service itself is fairly low-budget but the goal, at least as MSCHF explains on its site, is to provoke conversations about the implicit biases particularly around beauty standards within machine-learning tools.
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