For nearly a decade, Levi’s WellThread line has put sustainability as the marquee principle of their design. Utilizing production alternatives that use up to 65% less water, the WellThread collection shows that the American brand…
![Wellthread-3](https://coolmaterial.com/wp-content/uploads/2022/09/Wellthread-3-340x204.jpg)
For nearly a decade, Levi’s WellThread line has put sustainability as the marquee principle of their design. Utilizing production alternatives that use up to 65% less water, the WellThread collection shows that the American brand…
Reese Cooper and Levi’s have teamed up on a 10-piece capsule collection that debuted during Paris Fashion Week last month. Cooper recognized the transcendent quality of Levi’s: able to occupy the workwear and fashion spaces…
Denim jackets are most readily associated with poorly produced PSAs from the ’90s. Though we have to admit, recently, there’s been a push to reclaim the classic jean jacket from the depths of unfashionability. Plenty…
Denim is a timeless fabric. Whether you’re talking jeans, jackets, or workshirts, denim is an essential part of a man’s wardrobe. But, do you know the history of denim? Originally, jeans, or “dungarees,” were designed…
We reckon it must be really hard for a new brand to break into the denim market. Like sneakers, us folk like to keep things classic and simple—sticking to the big-time players. In the denim…
There’s something so iconically American about a good pair of denim jeans. Few garments are more timeless and unquestionably stylish. Jeans have been a mainstay in this country’s sense of fashion for generations. Beginning as…
Given that we’re wearing them almost every day, we’re very particular when it comes to our jeans. While we’re all for living in Levi’s, there are a lot of great small denim brands you should…
If you’re anything like us, the bottom half of your daily uniform is always denim. As much as we’d like to wear jeans everyday, it’s not always feasible in the months when your breath can…
Everyone knows the best pair of cheap men’s jeans comes from Levi’s, but there are plenty of other cheap jeans in the sub $100 space that are worth considering. Whether you’re interested in selvedge or…
Ever since we ditched jammies and 24/7 sweats, we’ve lived in jeans. They’re the most versatile pant option around—you can dress them up or down. But if your collection of denim only includes different shades…
By now, everyone knows that throwing your good pairs of denim into the dryer is a long-term recipe for disaster. Hanging them after a washing (yes, it’s a good idea to wash your jeans) involves…
You might scoff at the $500+ price tag, but when you consider how long a pair of Saint Unbreakable’s jeans should last, it might not be all that crazy. The brand’s “Unbreakable Denim” is said to…
The denim jacket was first crafted in the 1800s for miners, cowboys, and other men who didn’t mind coming home from work with dirt under their fingernails. And so it makes sense that one of the finest denim…
Mr. Porter asked Michael Williams of A Continuous Lean to make a film that outlines the best ways to take care of your jeans–specifically raw denim. In less than 4 minutes, Williams busts myths, provides…
Doing It Yourself isn’t always the easiest or cheapest option, but odds are you won’t find anything more satisfying than finishing a DIY project with your own two hands. Each week, we’re going to showcase…